Data Analytics in Real Estate: 7 Ways Proptech Companies Can Boost Clients’ Marketing
As the real estate industry continuously evolves, proptech companies can use data analytics to help their clients create effective marketing...
Brokers: learn why professional Instagram accounts provide the biggest benefits for agents
Social media is an incredible tool for building a brand, generating awareness about your business, and attracting and converting leads. In an...
Real Estate One: Embodying a New Approach to Brokerage Technology
More than a decade ago, Real Estate One had the opportunity to upgrade its tech and onboard a single brokerage-wide management platform with a...
Brokers: Pull these 3 levers today to boost brokerage profits tomorrow
It’s no secret that running a brokerage is hard work. If it were easy, everyone would do it! This is especially true for broker/owners, who are...
ChatGPT for real estate: stop worrying and learn how it can help you work smarter
There is a lot of excitement about the promise of AI-powered tools like ChatGPT, and a lot of confusion about some of their (false) promises. There’s...
The best lead strategy for growth in any market condition
As Bob Dylan so aptly put it, the times they are a-changin’, and they’re more uncertain than ever. Industry projections remain volatile this year as...
The latest US migration trends and how brokers can use them to their advantage
Buyers and sellers have a lot to think about before deciding to contact an agent. So many factors go into buying or selling a home. Sometimes, buyers...
Why tech debt is something your brokerage can't afford to pay
Tech debt is an often overlooked but business-critical concept that affects real estate brokerages around the country. In this post, we explain what...
9 features the best real estate accounting software MUST have
So many online resources talk about the best real estate accounting software for agents and property managers, but what about for brokers?
How to get the most out of automated Instagram posts
Busy brokers and agents have a tough challenge when it comes to social media: today’s average homebuyer spends hours on social each day, but the...
